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"Tirana City Marketing" explores the evolution of Albania’s architectural identity shaped by four major historical periods: Ottoman, Italian Fascism, Communist, and Modern. Through a curated series of flat-style illustrations, key buildings from each era are reinterpreted as part of a visual storytelling experience tailored to foreign architects and cultural explorers, merging heritage and design. The visual system serves as both a design statement and an informative tool, bridging history with contemporary graphic expression. The outcome is applied across marketing assets, wayfinding elements, and a city-guide book aimed at showcasing Tirana’s architectural diversity.

GRAPHIC DESIGN / ILLUSTRATION

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